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Project 01

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Homepage Creative | John Lewis

Brand copywriting.

On a website with 41 million people visiting every month, you've got to keep things fresh. Banners need to strike that sweet spot between staying true to each brand's roots and that classic JL tone of voice.

Whether it was showcasing Apple's latest tech or covering the back-to-school rush, here are a few of my favourite pieces from my time on the team.

John Lewis Homepage Summer Banner
John Lewis Homepage What's New Now Summer
John Lewis Back to School Block
John Lewis Homepage Hypnos Banner
John Lewis Homepage Eco Tech Banner
John Lewis Apple MacBook Air Banner
John Lewis Homepage What's New Hero
John Lewis Homepage Xbox Banner
John Lewis Independent Brands
John Lewis All-in-one PC Block
John Lewis Sleep Homepage
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John Lewis Brand BAU 3.png
John Lewis Homepage Fashion Blocks
John Lewis Homepage Hot Right Now Hero
John Lewis Homepage What's New Now Sleep
John Lewis Homepage What's New Now Summer
John Lewis Homepage Hypnos Banner_edited.jpg
John Lewis Back to School Block
John Lewis Homepage Eco Tech Banner
John Lewis Apple MacBook Air Banner
John Lewis Homepage What's New Hero
John Lewis Independent Brands
John Lewis Homepage Xbox Banner
John Lewis All-in-one PC Block
John Lewis Sleep Homepage
John Lewis Homepage Date Night Block
John Lewis Homepage Fashion Blocks
John Lewis Homepage Fashion Blocks
John Lewis Homepage Hot Right Now Hero
John Lewis Homepage What's New Now Sleep
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