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Project 01

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The Edit | John Lewis

Editorial content.

A few features for The Edit — John Lewis's lifestyle and shopping blog — back when I was a Brand Copywriter. I wrote everything from honest product reviews to outdoor styling tips & tricks as part of the Channel 4 sponsorship. My article reviewing the LG C3 telly was a big hit, generating over £15,000 in sales and had a mighty, higher-than-average CTR of 16.2% for the product page itself.

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On Trial LG C3 TV.png
Styling Alfresco Spaces.png
Sleeping with Linen.png
On trial John Lewis Specialist Support Pillow (1).png
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